Zora

Description

A handwoven jute mat with wabi-sabi appeal

A handwoven jute mat with wabi-sabi appeal

• Jute with cotton
• Handwoven flatweave (3-4mm thick)
• Color palette: warm vanilla beige, sandstone, bone beige
• The shedding quantity and duration varies by foot traffic and rug construction
• Rug pad recommended for comfort, safety, and longevity
• Due to its handmade nature a 5% variance in size, color and texture is to be expected.

The Collection

Named for modernist sculptors, our Modernist Jute Mats are effortless and charming. We were very taken with their kilim-like construction: a simple, rough handweave feels fresh and serene. Like a low profile rug, these minimalist pieces are lightweight and easy to move; their evocative ease works particularly well in a calm bedroom.

The Design

We love the versatility and movement of Zora’s contemporary grid pattern.

The Material

Jute is a natural fiber with a golden sheen, known for its tensile strength and versatility. In this piece, a handspun weft expresses jute’s natural irregularities and textures. An eco-conscious crop, jute has minimal water needs, and consumes large enough quantities of carbon dioxide that it’s C02-neutral. A cotton warp provides stability and strength.

The Maker

Our partner began in 1970 with one loom in a small room at home before flourishing into a bustling family business. The third-generation Bhadohi-based weaving house is known for their honesty, dedication, and innovation within the industry; as well as their facility with many types of weaving.

The Designer

Our in-house, all-star design team collaborates across three different countries. Based in Los Angeles, Istanbul, and Mumbai, they put a lot of thought into each and every collection they design. Starting with the weave itself, they determine material and technique, then create moodboards to capture the look and feel before starting to design. When designs are finalized, they conduct an extensive sampling process, perfecting each style and color before it goes to production.

• Vacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.
• Professional cleaning recommended as needed
• Rotate your rug on occasion to ensure even wear over time.
• Keep away from excessive moisture.
• Due to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.
• Do not dry clean or steam clean
• Spot cleaning instructions:
• Lightly dampen a paper towel or cloth with clean water
• Gently blot the affected area with your damp towel or cloth to dilute the stain
• If the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.
• Repeat this process until the stain is removed